CASE STUDY

Distinguished Artists Concert Series says goodbye to dated ticketing to welcome a more modern approach

An updated ticketing system

The Distinguished Artists Concert & Lecture Series (DACLS) brings together artists and world-renowned thinkers throughout our communities.

Concerts take place in Santa Cruz, CA presenting hundreds of performing artists, lecturers and composers from around the globe. With monthly, sometimes weekly, shows, DACLS was lacking the support they needed for that amount of traffic; not to mention specific support required for each different show type.

Challenge

Outdated ticket service
Troubleshooting and errors
Needed a user-friendly sales experience

Solution

Using a complete event management software; fully optimized ticketing software, user-friendly buying experience and a solid care team, via Purplepass

Their last ticketing platform was far from modern and left them facing many challenges.

After partnering with Purplepass, DACLS has more time to focus on their artists rather than troubleshooting their online ticketing Purplepass goes through monthly updates based on recommendations by users as well as adding new tools per request.

Results

Sales are available online with a simple 4-step process for purchasing tickets
Any errors are handled quickly as support is available 24/7 by phone, text or email
The software is constantly being updated and modernized, with tools to support any situation

24/7 in-person and online support 

One of the best things about working with Purplepass is you have access to free support for you and your customers. There are no hidden fees or extra pricing tiers to receive top quality support. As soon as you create an account, promoters have access to support via email, text, phone and can even request in-person help.

Per request, DACLS can have Purplepass staff attend their events in person, set up equipment, train and run the gate. We recommended this for promoters that don’t feel comfortable or lack the staff of running their registration gate, however, the learning curve for Purplepass’ software is extremely easy, leaving you selling tickets like a pro in no time!

For family and friends joining events from out of town and even out of the country, Purplepass provides support for all time zones. If a customer wants to purchase tickets over the phone, there is always someone available to take their call.

Customizable event pages for artists

One artist alone brings an entire unique experience and an array of special qualities to an event. It makes little sense to have the same event page for each artist with nothing setting them apart. That’s why Purplepass makes their event pages customizable to reflect each individual talent and event.

DACLS now includes direct links to each artist being represented at their event(s). Before checkout, customers can explore social pages from each artist, allowing them to learn a little more about the performer. DACLS' event pages also include image headers, background images and videos for an even more customized experience.

This is a great option for users that don’t have a website showcasing their events or business. Instead of having Purplepass’ brand throughout the page, organizations get 100% face value on their pages including the ability to add sponsors, logos, descriptions, venue details, maps, etc.

A simple sales process

One of the biggest issues with their last ticketing software was the user experience; it wasn’t friendly.

Now, purchasing tickets online is simple;

(1) Visit Purplepass or find tickets directly on the DACLS website via the ticket widget tool

(2) Select the tickets you want and add them to your cart

(3) Enter the required information and payment

(4) Confirm your order and receive tickets via email, Will Call, or have them shipped to your door!

Other ways to customize your registration using Purplepass:

Different ticket packages
Coupon codes & discounts
Delivery options
Custom verbiage and notes
Terms & conditions
Media, videos, images
Direct links & urls
Virtual seating maps
Social media sharing links

Visit Purplepass.com/Learn for more info on Purplepass

Ticketing for Performing Arts

Learn more about an event management system fully optimized
for the Performing Arts, drama, theater productions and further creativity!

REQUEST DEMO

"We needed to move from a reservation system to a ticketing service, while other companies made promises - Purplepass delivered. They have worked to create a system that fits our unique situation of handling 45 to 60 different performers in any given month. They listen to my needs, explain what can and can’t be done and then work creating solutions to make the system run as smoothly as possible for me, the club, our performers and our patrons. I couldn’t be more pleased and look forward to building our business with them."

- Thomas Honeck, General Manager at The Duplex Cabaret NYC

"The customer service has been so great! I like the fact that I have been able to talk to the same rep every time and call them directly. It makes for such an easier time to solve for get all of my questions answered."

- Brittany Noriega, Arcadia Performing Arts Center

"We have very much appreciated Purplepass; they've been amazing to work with and very open-minded regarding our somewhat unconventional business. A member of their staff has always gotten back to us immediately when we’ve needed help. The interface is easy to use and posting new events is very simple. Highly recommended!"

- Shay Tiziano, Education Director at SF Citadel

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Distinguished Artists Concert Series says goodbye to dated ticketing to welcome a more modern approach

Ticketing for Performing Arts