Increased sales and decreased lines
WhatAPartySa events drew in larger crowds, which translated to longer lines and wait times. They were missing out on possible sales, as customers would leave the lines due to high processing times.
After partnering with Purplepass, their wait times decreased drastically, while sales only grew.
How? A couple of reasons. Guests started purchasing tickets in advance, online, so the admittance process become extremely simple. (1) Customers bring their print-at-home tickets or mobile devices, (2) get scanned in (3) that’s it. No more waiting in line, processing payments, printing tickets, etc.
They also added another revenue stream by selling merchandise online at checkout. T-shirts, hats, banners, anything and everything they want to sell can be included at checkout before completing a purchase. With Purplepass’ rental equipment, including wireless scanners and the mobile box office, orders placed are processed extremely fast.